whitney and barbara founders and creators of inspired floral designs nyc scarves, totes and more

Two Women. One Extraordinary Friendship.

Welcome to the inspiring story of an extraordinary friendship between two women — Whitney, 47, and Barbara, 98. Art you can wear. A story you can feel. Their creations turn original floral paintings and photography into unique and beautiful silk scarves, greeting cards, totes, and more. Designed to inspire. Crafted with love. Rooted in purpose.

Discover their story here
petals unleashed abstract floral scarf by whitney inspired floral designs nyc on a model wearing cream with a minimal cream background copyright

Inspired Floral Designs NYC Pop‑Ups

Join us for exclusive pop-up experiences featuring our latest collections.

FAD (Fashion Art Design) Market - Seaport Square

THANK YOU to all who joined us at the seaport!

Frederick Hotel Tribeca

Saturday, June 20, 2026 from 1pm-4:30pm

  • Softcover Floral Journals

    Original floral art you can write in. Made to order.

    Shop Journals 
  • Floral tote bag by inspired floral designs nyc with scarf on a white surface

    The Everyday Floral Tote

    Carry original art into your everyday. 100% Cotton Panama, made to order.

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woman dressed in horse riding gear holding the horse spirit tote from inspired floral designs nyc llc copyright

Introducing the Horse Spirit Collection

Born from a lifelong love of horses and created in 2026 — the Year of the Horse — this original artwork by Whitney now lives across an entire collection. Discover mugs, lens cleaners, greeting cards, and a signature horse tote.

Discover the Collection
Tablet with 'Make Time for Health' on screen, notebook, pen, cup of tea, and flowers on a white surface.

A Well-Rounded Approach to Beautiful Living

We're known for our scarves and stationery, but living beautifully includes wellness too. Introducing Make Time for Health—your digital companion for making empowered choices from the grocery store to your morning routine.

Explore the Guide
Floral arrangement with a card and envelope on a dark background

Say It Beautifully

Inspired Floral Greeting Cards

"A handwritten note is today more than ever a sign of etiquette, elegance and sophistication." - Giorgio Armani

Discover Here

Discover Our Floral Blossom Parachute Totes

Vibrant floral artistry meets everyday function. Our Blossom Totes are crafted from lightweight, waterproof Ripstop parachute material, featuring exclusive designs inspired by Whitney & Barbara's paintings. Foldable and pocket-sized — beautiful art you can take anywhere.

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  • Floral Phone Cases

    I love everything Whitney & Barbara create, but most recently I purchased the phone case! The gorgeous colorful designs are vibrant and stands out among all the generic cases! I have received so many compliments and as a mom with kids that touch my phone, the case is very durable! Inspired Floral Designs is my go to when I am looking for that special gift. - Jackie O'Neil, Boston MA

    Floral Phone Cases 
  • IFD·NYC Inspired Luxury Candle — Clean Pinterest Pin

    Inspired Luxury Candle

    I use scented candles a lot…Dyptique and Nest being favorites, that is until now! The Amber Vetiver candles from IFD is now my new favorite! The fragrance is amazing…strong but not overwhelming, it is a 2 wick candle, it is 12.7oz vs 6.5oz for other brands…what are you waiting for? Order this now! - Elayne Aschkenes, Boca Raton, Fl

    Inspired Candle 
  • floral symphony the edit by inspired floral designs nyc silk twill scarf with hand rolled edges

    Floral Symphony Scarf

    The scarf is beautiful. I love the intense color and the gorgeous painting that you created for it. The fabric you are using feels light and luxurious. Also, It was fun to discover the cute bag that contains the scarf. It was like getting a present. The bag is also a sign that this scarf is something that you, as the maker, care enough about, that you want us, the wearers, to treat it with the same care. I also appreciate the card inside. Along with the attractive image, the fact that buying one of your scarves will have an impact on the futures of people in sub-Saharan Africa, makes buying one of these more than just adding something lovely to our wardrobes, but also an act of social responsibility. All in all you have created a very classy product. Well done! I am once again in awe of your talents. - Farrel L. Los Angeles, CA

    Floral Symphony Scarf 
  • Floral Greeting Cards

    I have purchased at least two packs of Whitney's flower cards and I love them. They're stunning.  And perfect for any occasion or if you just want to say hello and let someone know you're thinking about them. You'll want to start sending notes to everyone! Even the packaging is beautiful. So Whitney. -Marianne H. NY

    Floral Greeting Cards 
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model wearing a cream suit and inspired floral designs nyc floral symphony scarf in blue red and yellow copyright

Why Our Scarves Are Priced This Way

Every Inspired Floral Designs scarf begins as an original hand-painted artwork — created with time, detail, and deep intention. When you wear one, you're not just wearing art. You're supporting a mission rooted in beauty, purpose, and lasting impact.

Discover Why Here
barbara and whitney red carpet ny fashion week february 2025 inspired floral designs nyc

A Milestone Moment

Our paintings and silk scarves were featured at New York Fashion Week, February 2025 — a milestone that brought our floral art to one of the world's most celebrated stages. We are honored to collaborate with talented artists and creatives who share our passion for vibrant, expressive design. These partnerships allow us to connect with extraordinary people and bring our work to a wider, global audience.

See the Moment